Privacy Policy
1. Introduction
Fan-Brands.com (“we”, “us”, or “our”) is committed to respecting and protecting your privacy. As part of our core values, we handle your personal data responsibly, transparently, and in compliance with applicable data protection regulations, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act (“CCPA”). This Privacy Policy sets forth how we collect, use, process, store, share, and protect your personal data when you interact with our website at https://fan-brands.com (the “Website”).
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all visitors, users, customers, and others who access or use the Website or interact with Fan-Brands.com in any way. For the purposes of data protection laws, we act as the “data controller” in relation to the personal data processed under this policy. As a data controller, we determine the purposes for which and the manner in which your personal data is processed.
3. Categories of Data Processed
We may collect and process the following categories of personal data when you interact with Fan-Brands.com:
a) Usage Data
Includes information such as your IP address, browser type and version, time zone setting, pages visited, referring URLs, and interactions on the Website. This data is gathered automatically through cookies and similar technologies to understand traffic flows and improve website functionality.
b) Account Data
Information you provide when creating an account, such as your full name, email address, postal address, phone number, account credentials (login information), and any other identifying details associated with your user profile.
c) Profile Data
Includes your purchase history, saved favorites, product preferences, user-generated content (such as reviews), behavioral patterns, and other custom settings that help personalize your experience.
d) Communication Data
Includes correspondence sent to or from us via email, live chat, support tickets, forms, or social media, alongside the metadata associated with those communications.
e) Technical Data
Information regarding your device configuration such as operating system, platform, screen resolution, mobile identifiers, browser plug-in types and settings, and system performance details.
f) Transaction Data
Captures purchase and payment details, billing addresses, order history, shipping addresses, and delivery data, including payment verification via our secure third-party payment processors.
g) Preference Data
Includes marketing preferences, communication consents, language choices, and product category interests. We use this data to tailor our contact with you and ensure a relevant user experience.
4. Legal Bases for Processing
We rely on the following lawful bases for collecting and processing your data, as defined under the GDPR:
– Consent: Where you have provided clear and explicit consent for a specific processing purpose (e.g., subscribing to newsletters).
– Contractual Necessity: Where processing is necessary for the performance of a contract with you (e.g., purchases, account creation).
– Legal Obligation: Where processing is required to comply with legal or regulatory obligations.
– Legitimate Interest: Where processing is necessary for our legitimate business interests, provided your rights and freedoms are not overridden (e.g., website optimization and fraud prevention).
Where required by law, we will request your explicit consent before collecting or processing your personal data.
5. Your Rights
Under GDPR and CCPA, you are entitled to the following rights regarding your personal data:
– Right of Access: You may request access to your personal data and obtain a copy of the data we hold about you.
– Right to Rectification: You may request correction of inaccurate or incomplete data we hold about you.
– Right to Erasure (“Right to be Forgotten”): You may request deletion of your data, subject to certain limitations.
– Right to Restrict Processing: You may request that we limit the way in which we use your data under specified grounds.
– Right to Data Portability: You may request transmission of your data to you or to a third party in a structured, commonly used, machine-readable format.
– Right to Object (including to marketing): You may object to certain data processing activities, including direct marketing.
– Right Not to Be Discriminated Against (California Residents): You have the right to receive equal service and price even if you exercise your privacy rights.
To exercise your rights, contact us at [email protected]. We may require you to verify your identity before executing certain requests, in line with legal obligations.
6. Security Measures
Fan-Brands.com implements a robust range of technical and organizational security measures to protect your personal data from unauthorized access, alteration, or loss, including:
– Data encryption both at rest and in transit
– Role-based access control and permission management
– Network and application security monitoring
– Routine backups and secure data storage solutions
– Employee confidentiality agreements and privacy awareness training
Despite these efforts, no online data transmission or storage can be guaranteed to be 100% secure. Nonetheless, we strive to continuously improve our security posture to mitigate risks.
7. International Transfers
Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA), including countries that may not offer equivalent data protection laws. In such cases, we ensure that appropriate safeguards are implemented, including the use of standard contractual clauses approved by the European Commission, or verifying that the recipient is compliant with applicable frameworks such as the EU-U.S. Data Privacy Framework where applicable.
8. Data Retention
We only retain your personal data for as long as is necessary to fulfill the purposes outlined in this Privacy Policy and comply with our legal, regulatory, tax, accounting, and reporting obligations. Specific retention periods include:
– User Account Data: Retained while your account is active and for up to 2 years after closure unless required for legal obligations.
– Transaction Records: Retained for 6 years for compliance with tax and business records legislation.
– Communication Logs: Retained for 24 months.
– Marketing Preferences: Retained until you withdraw your consent.
Anonymized, aggregated data may be stored for longer periods for analytical purposes.
9. Cookie Policy
Fan-Brands.com uses cookies and similar technologies to enhance your user experience, analyze usage, and deliver relevant advertisements. Cookies are categorized as follows:
– Essential Cookies: Necessary for the functioning of the website, such as authentication and session management.
– Functional Cookies: Enable enhanced functionality like remembering preferences or past orders.
– Performance and Analytics Cookies: Help us understand user behavior, detect broken links or errors, and measure site performance.
– Advertising Cookies: Track browsing behavior across websites to deliver personalized ads and measure campaign effectiveness.
10. Cookie Management and Compliance
When visiting Fan-Brands.com, you will be presented with a cookie consent banner in compliance with GDPR and CCPA requirements. You have the right to decline non-essential cookies or adjust your preferences at any time through the cookie management interface or your browser settings. California residents may exercise Do Not Sell My Personal Information rights pursuant to the CCPA.
11. Special Protections for Children
Fan-Brands.com does not knowingly collect or process personal data from children under the age of 13. If we become aware that we have inadvertently collected such data, it will be deleted promptly. Parents or legal guardians who believe their child’s data has been processed may contact us at [email protected] for resolution.
12. Policy Updates
We reserve the right to modify this Privacy Policy as our privacy practices evolve or legal requirements change. When material changes occur, we will notify users via website notices or direct communication where feasible, and we encourage users to review this policy regularly for updates.
13. Contact
If you have questions about this Privacy Policy, our data processing practices, or if you wish to exercise your privacy rights, please contact us at:
Email: [email protected]
Website: https://fan-brands.com
We are fully committed to ensuring compliance with GDPR, CCPA, and all applicable privacy laws. If you have concerns relating to your data privacy, you are encouraged to reach out to us directly for prompt assistance.